Additional long-term capital would be welcome. It would surely act as a ready buffer against future shocks and yet more trying times.
But some clients are beginning to feel left out of the party as the rate of economic growth slows. As the total of taxpayers’ money being gifted to banks and financial institutions grows day by day they are tempted to cast an envious eye in that direction.
While I can appreciate the sentiment I regard the prospect as a siren song leading to potential tragedy.
Once such a comfortable cushion is in place it is all too easy to regard that as the solution: nothing more need be done. The company can now sit safely on the, albeit diminishing, cushion and watch as events pass by.
Nothing could be further from the truth.
Either the cushion will continue to diminish until it disappears completely, leaving the company worse off than before.
Or the crisis will end and your competitors will be stronger and better prepared than you, having benefited from the hard lessons imbibed while weathering the storm.
Liners may carry lifeboats, but your chances are improved by learning to swim.
Depending on the benevolence of others for your own survival is never a good idea. Those that ride to the rescue today will, unlike the good Samaritan, impose their own conditions tomorrow – as the bankers will shortly learn.
Any coaching I give is directed towards each client learning the rules of the changing markets conditions, as they apply to him or her, and then working out his or her own solution, whatever that may be.
That may not sound easy, but this is not economic Armageddon, despite what the newshounds will tell you.
There is still plenty of business out there – at least as much as there was 2-3 years ago.
If you were in business then, you were probably doing nicely.
You still can be.
Once upon a time a wise King, concerned about the unrest and discontent among his people, invited them all to bring their burdens to him. He promised to listen and to help, if he could.
They came from near and far, each carrying his own burden, which they laid at the feet of the King. Then one after the other, each rose and told his story.
When the tales of woe were finished, the King spoke: “You have heard your neighbour’s story. If anyone wishes he may now exchange his burden for another’s.”
But some clients are beginning to feel left out of the party as the rate of economic growth slows. As the total of taxpayers’ money being gifted to banks and financial institutions grows day by day they are tempted to cast an envious eye in that direction.
While I can appreciate the sentiment I regard the prospect as a siren song leading to potential tragedy.
Once such a comfortable cushion is in place it is all too easy to regard that as the solution: nothing more need be done. The company can now sit safely on the, albeit diminishing, cushion and watch as events pass by.
Nothing could be further from the truth.
Either the cushion will continue to diminish until it disappears completely, leaving the company worse off than before.
Or the crisis will end and your competitors will be stronger and better prepared than you, having benefited from the hard lessons imbibed while weathering the storm.
Liners may carry lifeboats, but your chances are improved by learning to swim.
Depending on the benevolence of others for your own survival is never a good idea. Those that ride to the rescue today will, unlike the good Samaritan, impose their own conditions tomorrow – as the bankers will shortly learn.
Any coaching I give is directed towards each client learning the rules of the changing markets conditions, as they apply to him or her, and then working out his or her own solution, whatever that may be.
That may not sound easy, but this is not economic Armageddon, despite what the newshounds will tell you.
There is still plenty of business out there – at least as much as there was 2-3 years ago.
If you were in business then, you were probably doing nicely.
You still can be.
Once upon a time a wise King, concerned about the unrest and discontent among his people, invited them all to bring their burdens to him. He promised to listen and to help, if he could.
They came from near and far, each carrying his own burden, which they laid at the feet of the King. Then one after the other, each rose and told his story.
When the tales of woe were finished, the King spoke: “You have heard your neighbour’s story. If anyone wishes he may now exchange his burden for another’s.”
Silently his subjects looked around, then silently picked up his own particular burden and quietly walked away.
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